Gameplay.

Mostly, I prefer the story. (then gameplay and then graphics).

A great gameplay is a must, but wouldn't go for a good gameplay without a minimum of nice graphics. It has to be visually enjoyable too to make it worth my time.

Gameplay, because there needs to be things to do, I like graphics, however need Gameplay, especially good diplomacy if it's a political game.

One is nothing without the other. Both are very important. Games with bad graphics can't. I think there is an acceptable minimum. Both for graphics and gameplay.

If I want the best graphics I'll go watch a CGI film.

Gameplay

gameplay

Gameplay

Gameplay for sure!