The Deutsche Fussball Liga is stepping up its fight against illegal content sharing by employing new anti-piracy services for the 2017/2018 season.

The DFL is partnering with NAGRA in its fight against illegal content sharing of live Bundesliga and Bundesliga 2 matches over the internet via IPTV.

The DFL is using NAGRA’s anti-piracy services and global intelligence network to track, monitor and stop illicit sharing of the league’s matches during the new season. NAGRA says this will protect the value of Bundesliga and Bundesliga 2 matches for both the DFL and DFL licensees around the world.

NAGRA’s anti-piracy measures include deep intelligence about global pirate networks with real-time monitoring, takedown and litigation capabilities to counter illegal online content and protect a content owner’s bottom line.

The company says combined with the its content protection technologies card-based and cardless conditional access and NexGuard forensic watermarking, service providers and content owners can create closed-loop approaches to piracy.

“Piracy today takes on many different forms, in particular with plug-and-play, Kodi add-on-based devices capable of streaming content to the big screen. A new approach is required to fight illegal online content distribution and return viewers to the legitimate video value chain,” said Frédéric Guitard, vice president, Anti-Piracy, NAGRA.

“We are excited to partner with the DFL and provide them with the latest tools and strategies to limit the impact of piracy on their business and preserve their content investment.

“NAGRA’s unique combination of forensic watermarking, takedown capabilities, technical countermeasures, legal actions and global network provides the DFL with the right foundation to beat piracy at its source.”