Console bundles will begin at 3,699 RMB (£354/$599), while a Day One limited edition system will be priced at 4,299 RMB (£411/$697).

First-party launch titles are expected to include Forza Motorsport 5: Racing Game of the Year, Kinect Sports Rivals, Zoo Tycoon and Max: The Curse of Brotherhood, with suggested retail prices ranging from 99 RMB (£9/$16) to 249 RMB (£24/$40).

Microsoft said EA, Ubisoft and 2K are among the major publishers "working to bring their gaming favourites to China", while "thirteen of China's best developers are already working to bring new IP and fan-favourite games to Xbox One, starting with Neverwinter Online from Perfect World and games from Gamebar and Yingpei Games. Additional games and experiences are in development from Snail Games, NetEase and Tencent to name a few."

According to Microsoft, Xbox One will offer the following in China:

TV and Movies: BesTV will bring hundreds of thousands of hours of entertainment content including blockbuster movies, sports, documentaries and on-demand TV programs - all in high definition. Owners of Xbox One in China will receive access to this content in addition to two free movies per month.
Sports: BesTV will unlock access to premium sports games such as English Premiere League (EPL) - free for the first year.
Xbox Live: Access to Xbox Live's advanced multiplayer gaming experience, which opens up a pipeline of content that is always being updated and refreshed and connects users with a network of gamers.
Fitness: Xbox will bring the full Xbox Fitness library to China including a new fitness experience, Tai Chi, which is coming first to China.
Apps: Exclusive locally-developed apps will bolster a growing catalog of entertainment and other experiences on Xbox One, led by Tencent's QQ Music, Douban FM, GameFY and Karaoke Master

In addition, every Xbox One console will include:

Powerstar Golf and Neverwinter Online with a Special Edition Pack
The BesTV entertainment experience
Free access to Xbox Live Gold through March 2015
A localized Chinese interface, translated content and local payment methods
A two-year warranty and local customer service support from Microsoft and BesTV.

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China lifted a 14-year ban on the sale of foreign game consoles in January, opening up the massive market to the likes of Microsoft, Sony and Nintendo.

Microsoft Devices and Studios corporate vice-president of marketing Yusuf Mehdi said: "We're honoured that Xbox One is the first console approved for sale in China through the Shanghai Free Trade Zone. We're dedicated to earning millions of fans in China by working with BesTV to deliver an all in one games and entertainment experience starting September 23."

Xbox China general manager Enwei Xie added: "We have made significant investments in China to deliver a tailored Xbox One experience for our fans."

Xbox One will also be released in another 26 countries in September. The console was originally due to launch in 21 markets in November 2013, but was delayed in eight.

Sony said in May that it plans to form two joint ventures with Shanghai Oriental Pearl Group to make and sell PlayStation consoles in China.