Ashley to create 'Harrods of the High Street'
Retail tycoon Mike Ashley has also promised to turn House of Fraser into the "Harrods of the High Street".
He tells The Sun: "In Harrods you get some exceptional services. What we would like to do is introduce a ‘concierge click and collect’ at House of Fraser.
“When you go online and say you want to collect goods in-store, you should be able to book a time, book a changing room and book a stylist.
“You get that kind of personal shopping service in a Harrods. There’s no reason why it couldn’t be rolled out nationally across House of Fraser.”